https://www.stefansecker.com/blog daily 0.75 2025-08-09 https://www.stefansecker.com/blog/how-to-build-a-viral-growth-loop-in-a-non-viral-b2b-saas monthly 0.5 2025-08-09 https://www.stefansecker.com/blog/9-lessons-from-growing-paid-search-for-saas-by-10x-in-3-years monthly 0.5 2025-07-21 https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/b1ac8177-d06d-4a27-8a09-822d441838c8/Seller+Central+Ads+uplift.png Blog - 9 lessons from growing paid search for SaaS by 10x (in 3 years) - The brand awareness from a display campaign permanently increased the conversion rate of paid search ads… but never showed up in any attribution model https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/4ecc7e91-314b-4690-a92b-9760e705b1be/sellics+CPC+search+ads.png Blog - 9 lessons from growing paid search for SaaS by 10x (in 3 years) - This is how the average CPCs for some of our most important terms developed over time (in EUR) This is how the average CPCs for some of our most important terms developed over time (in EUR) https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/58453714-2d4f-43f6-b944-d6117fa4434e/the+golden+lead.png Blog - 9 lessons from growing paid search for SaaS by 10x (in 3 years) - In the intersection of this Venn diagram, we found the leads that were 79x more valuable than the least valuable ones https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/0698eedc-5326-495f-93d9-f862fa0a276d/sellics+search+ads+growth.png Blog - 9 lessons from growing paid search for SaaS by 10x (in 3 years) - The growth of new trials (red) looked awesome at first The growth of new trials (red) looked awesome at first https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/3f104860-ab68-4472-97a3-4adb0a6388d5/sellics+14+day+free+trial.png Blog - 9 lessons from growing paid search for SaaS by 10x (in 3 years) - Taking the step to activate their Amazon seller central API predicted a new lead’s value https://www.stefansecker.com/blog/semrush-ai-toolkit-review monthly 0.5 2025-06-26 https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/fb2d3874-9adc-4996-b304-a6231b5472fd/SEMrush+AI+brand+perception.jpeg Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/8cfe1152-a0f0-45e4-a8a5-a895eff9e948/SEMrush+AI+toolkit+competitor+overview.png Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out About 50 different competitors available, you might even find some you didn’t know of before. Neat. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/f92d9573-6ebd-4660-b5dc-df50533b293f/SEMrush+AI+Toolkit+visibility+overview.jpeg Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/44051a0b-16ea-4673-97f4-8a692fc48b15/SEMrush+ChatGPT+recommendation+comparison.png Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out Practically the same insights as above https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/6eccc2ce-7d75-4e00-a58b-c56e85453241/SEMrush+strategic+recommendation.jpg Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/19e95dfb-bf74-4715-9c9d-f468ba22f2dd/SEMrush+AI+query+distribution+intent.jpeg Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/3c257a45-ec19-4e42-814f-c9e004716cdb/SEMrush+AI+recommendation.png Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out Ok sounds reasonable, but what data is this based on? https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/74b9c04f-ef61-42c6-b4cc-39f7e8fd8f59/SEMrush+AI+toolkit+market+share+trends.png Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/38f3515a-b265-49fd-828b-29d6e16eab19/SEMrush+AI+Toolkit+review.jpeg Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/97633245-796b-4388-9e74-767decc9d08b/How+SEMrush+AI+analysis+works.jpeg Blog - A closer look at the SEMrush AI Toolkit: Game Changer or Gimmick? - Make it stand out These are the basic steps how the strategic insights are generated https://www.stefansecker.com/case-studies daily 0.75 2025-08-09 https://www.stefansecker.com/case-studies/implementing-a-viral-growth-loop monthly 0.5 2025-08-09 https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/ef06051b-02b6-4c83-815f-1d077a2fd50c/Silver+certificate+Amazon+Benchmarker.png Case Studies - Case Study: Implementing a viral loop - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/473091f6-d4a8-469d-95a5-6594c5782231/Viral+Loop+-+Public+Residue+Example.png Case Studies - Case Study: Implementing a viral loop - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/f7c3c90e-3af9-40ac-b753-ae009508ca1f/Example+Amazon+Benchmarker+Certification.png Case Studies - Case Study: Implementing a viral loop - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/186666f1-496c-4d25-8850-362f199cfb79/Viral+loop+example+Sellics.png Case Studies - Case Study: Implementing a viral loop - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/325777ab-f8bd-468d-a126-ebbf766f7d3f/Social+sharing+viral+loop+certificate.png Case Studies - Case Study: Implementing a viral loop - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.stefansecker.com/case-studies/programmatic-seo-b2b-saas monthly 0.5 2025-08-04 https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/acb6e1c9-3fd4-4c49-a4c2-de79933a2dc4/Programmatic+SEO+pages+-+Stefan+Secker.jpg Case Studies - Programmatic, AI-driven SEO for sibe.io generates 1000 new signups per month - Make it stand out Since the intent for each page was a very simple and specific use case (e.g. “open stp file”, “how to view stp file”), the conversion rate was strong. Engagement with the page also showed Google quality and helped rankings https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/92b15201-dfe2-4274-97a7-ae159a9a5f0f/Programmatic+SEO+process+-+Stefan+Secker.jpg Case Studies - Programmatic, AI-driven SEO for sibe.io generates 1000 new signups per month - Make it stand out Some selective building to support rankings, since DA was still almost zero. https://images.squarespace-cdn.com/content/v1/680a8a8617c7857227ca1548/009ff9cd-cd66-4a38-9937-152fda11da9b/AI+summary+rankings+-+Stefan+Secker.jpg Case Studies - Programmatic, AI-driven SEO for sibe.io generates 1000 new signups per month - Make it stand out AI summaries are typically triggered by informational queries (e.g. “How to do X?”), but not by use case queries (e.g. “open file”). 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